GirlHacker's Random Log

almost daily since 1999

 

Around the time of my wedding, Jennifer Aniston and Brad Pitt filed suit against the jewelry designer who made their custom wedding rings, which Brad reportedly designed. The designer apparently sold the same designs, which were supposed to be one-offs, to other people and used the couple’s names without permission to boost sales. I suppose if I thought I had a unique custom designed wedding band and then it was sold to other people, I’d be miffed. And if someone was using me for advertising without paying me, that would be wrong. But a $50 million federal lawsuit seemed to be an overreaction. However, it did serve to illustrate how seriously they were taking it. And it worked. They have reached a decision everyone can be happy with. Damiani International will stop selling the rings, Pitt will design a line of jewelry for them (!!), and Aniston will be featured in their international advertising campaign. Everyone wins. And you can be sure the celebrity couple will be making a pretty penny from their new assignments. Perhaps not $50 million, but their payment is certainly not merely the privilege of keeping their wedding bands unique. (Though other manufacturers are sure to create knock-offs.)

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