Jane & Michael Stern (authors of “Roadfood”, columnists for Gourmet Magazine, etc.) launched Roadfood.com in 2000 and it has flourished: “We are now averaging 1/4 million unique users each month and over 2 million page views per month.” In an email interview with Michael and webmaster Stephen Rushmore, the OJR reveals the genesis of the website, its business model (lack thereof), and content generation. In related discoveries, Jane Stern’s autobiographical book “Ambulance Girl” (which I enjoyed) was actually turned into a TV movie in 2005 starring & directed by Kathy Bates.