I didn’t expect a full-length N.Y. Times Business article on the Coca-Cola and Pepsi “healthy sodas.” But with consumer turning to beverage alternatives perceived as being healthier I suppose it’s interesting news that Coke and Pepsi are trying to retain and grow the “diet” cola market by appealing to the health conscious. Diet Coke Plus and Pepsi’s Tava will be marketed as “sparkling beverages.” Both are fortified with vitamins and minerals. Diet Coke Plus arrives this spring and Tava is expected to launch in the fall.